Books Drive
Active Interviewing by Eric P. Kramer
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| Active Interviewing by Eric P. Kramer |
Main Contents of Active Interviewing
- The Job Interview Is Broken
- The Job Search as a Sales Process
- The Interview as a Sales Call
- Using Basic Sales Skills in Your Interviews
- Creating Your Personal Brand
- Critical Job Requirements
- Link Your Background to the Critical Job Requirements
- Your Value-Adds and Significant Selling Proposition
- Tell Stories That Engage and Persuade
- Personal Success Factors
- Your Strategic Action Plan
- Why Hiring You Is a Good Idea
- Asking Powerful Questions
- Develop an Interview-Winning Presentation
- Present with Impact
- Advanced Interview Tips
Foreword to Active Interviewing
There are more than 3,000 interview books listed on Amazon and 105 million hits on Google for the phrase “job interview.” Does the world need another interview book?
Do you? I think you do, but why? There are two important reasons. The first is that good candidate like you are losing jobs they should be landing due to poor interview performance.
Many candidates try to prepare for interviews, but their preparation is inadequate. They make job-losing errors, or their interview performance is average or poor—not enough to land a competitive job.
Even with all the available information, candidates continue to commit more mistakes in the interview than in any other stage of the job-search process.
Over the course of a year, I speak with thousands of job seekers about job searches and, more specifically, about their interviews.
Almost every job seeker I speak with is anxious about interviewing—they don’t look forward to being interviewed, and once their interview is over, they don’t think they did their best.
This demonstrates that the books available today simply do not have the appropriate high-level information and strategies to help candidates prepare for and perform well in interviews and win jobs over stiff competition.
The second reason, related to the first, is that I’m tired of reading the same old interview advice over and over again, with no new information to help candidates compete in today’s competitive job market.
Over the past four to five years, I have read everything I can find about job interviews. The majority of the information is about how to answer specific interview questions, which is helpful but totally insufficient to win interviews.
The rest of the information is basic—bits about how to show up on time, have a good handshake, dress well, make eye contact, turn off your cell phone, be enthusiastic, be likable, not talk too much or too little, and so on.
This book is based on an entirely new, tested, and dramatically effective approach to interviews, Active Interviewing—treating the interview as a sales call and developing an interview presentation to help you actively sell yourself as the best candidate for the job.
Using a sales approach and developing an interview presentation has helped hundreds of candidates win their interviews and land jobs. Active Interviewing is new, innovative, and targeted toward landing a job in today’s hyper-competitive job marketplace
